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Points of Interest
Bring surrounding amenities and local features into every location review.
Overview
Points of Interest datasets help you visualise what sits around a location, from amenities and services to nearby destinations and local infrastructure. They add useful context to catchment analysis, customer profiling and site assessment, helping teams compare how different locations function on the ground. This can reveal whether an area benefits from strong nearby attractors, complementary services, convenient amenities, visitor destinations or other features that may influence customer behaviour.
Applications
Map surrounding amenities and services
see what destinations and local features sit around each location.
Compare local context across areas
assess how surrounding points of interest differ between locations.
Layer the local environment into site analysis
use nearby amenities as part of catchment and market reviews.
Datasets
- Points of Interest (UK)